PUMA X Porsche Design / Materials & Sustainability profile
With each drop, PUMA and Porsche Design have always worked to effectively merge luxury with sport fashion. They're ‘20 collections starting having stronger focus on sustainability, which means more-in-depth material designs and developments, with strong focus on the origin of the materials it-self. Design lead by Kevin Redon, their mens’s footwear selections featured Bloom, an algae-based foam that replaces the plastic used in conventional footwear cushioning.
This was an exercise in colour-matching and pushing the boundaries within production possibilities.